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IntelliMaxxTM Email Marketing StudioDeploy variable content, event-based emails directly from your database.
The IntelliMaxxTM Email Marketing Studio is unsurpassed in the email space. IntelliMaxx has an industry leading, enterprise-grade email engine utilizing best practice work flow, and tools that facilitate simple message set-up and segmentation functionality. It enables deliverability testing, checks SPAM scores and allows for the creation of triggered messages, timed deployments or even timed reporting actions. Some additional features and services include:
- Manage customer lists directly in master customer database, with practically no restrictions on number of customer profile attributes
- Eliminates time consuming list uploads/downloads
- Dynamic subject line and messages based upon customer profile preferences
- Advanced segmentation, targeting, triggered messaging and activation sequencing
- The ability to test messaging using A/B splits and other techniques
- Real-time metrics, data access and in-depth reporting
- Built-in spam testing and compliance with spam, privacy and marketing laws (CAN SPAM compliant)
- Whitelisting relationships with major ISPs
- Designed for Sender ID, SPF compliant (Sender Policy Framework) and domain key for improved deliverability and IP reputation
- Deliverability performance management tools
Our clients enjoy best practice whitelist management of IP addresses, which is important to ensure delivery acceptance of your emails by major ISPs (e.g. rogers.com, bell.ca, etc.). In addition, our full service deployment of emails allows us to monitor compliance with industry associations and the prevailing marketing laws.
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